The customer, a global provider of information solutions, was looking for a fully automated process that would help capture corporate news of the companies in their database.
Being a digital pioneer, the customer was the first to bring legal and business information online. With more than a trillion connections across all content types, the customer processes more than 40 million documents and 77 million public records.
However, the organization was limited with its ability to quickly procure a real-time database of all corporate news of its client companies.
They had adopted a tiring manual process where they deployed staff to get into primary news channels and pull out articles from within the channels, and even experimented with other news monitoring tools. The manual labour fell short, given the colossal amount of news articles and the endless trail of information being churned out every other moment about each of the million client companies.
With hundreds of thousands of corporate news happening around the world, the customer was looking for efficient ways to capture all the recent corporate happenings of their client companies in their database.
This included executive movements, joint ventures, changes in partnerships, PR activities, product launches, community events, mergers and acquisitions, and other corporate activities of all the 1.4 million companies on the customer’s database.
What the customer needed was an entirely innovative media monitoring solution that could fill the gap where their manual efforts fell short, and acquire a real time dashboard of corporate news.
Feasibility of tracking every single corporate event on a real-time basis was the main challenge.
The sheer volume of corporate news hosted by the customer’s client companies made it practically impossible for their team to keep track manually. The customer tried it previously, both manually and with other solutions, but fell short in attaining the desired coverage.
They needed an automated process that could enable them to fix the challenge of aggregating the news and the real-time updates about their client companies, so that they could save time and focus on the big picture.
Uptime, a news monitoring solution from X-tract.io, provided a completely automated workflow to aggregate all corporate news of their client companies.
Our intelligent media monitoring solution, helped the customer capture it with its powerful and easy-to-use features such as source analysis, news aggregation, identifying valid articles, and manual curation.
We curated a four stage process, customised for the organisation’s unique needs.We began by identifying 50,000 news sources, press releases, and RSS feeds.
Once we’d identified the feeds, we built keywords for various corporate events and began extracting and storing news articles on a daily basis.
The next stage was feeding this data into our customised ML solution, that intelligently eliminated duplicate feeds, processed text content and even segregated articles with tags.
Upon the EMAC engine’s processing, the articles were then sent to the user for manual approval, after which the news items were ready to be exported in various file formats.
Uptime provided a scalable and robust news monitoring solution that enabled the customer’s business process in the following ways:
Monitor the digital footprint of their client companies more comprehensively
Beat the odds by crawling data from 10,000 sources and RSS feeds
Store easily consumable reports for any future reference
An interactive dashboard to keep track of all news
Drill down on a particular data point in real time
Data based insights
Get real time notifications with minimal manual intervention
Pursue further analysis with the data we presented them with, leveraging our strong data validation capabilities.
Our intelligent news monitoring solution and it’s innovative orchestration enabled the clients to invent a methodology that connected all the dots.
Uptime enabled the customer to capture all the information regarding corporate news of the companies in their vast database. In other words, Uptime helped our customer measure the immeasurable.
100k Articles aggregated per day
30k+ online sources explored
5k+ Articles identified with company events per day